| 000 | 00469nam a2200205Ia 4500 | ||
|---|---|---|---|
| 008 | 221105s9999 xx 000 0 und d | ||
| 020 | _a0074632019 | ||
| 041 | _aENGLISH | ||
| 082 | _a658.8343 (MBA) | ||
| 082 | _bJOH | ||
| 100 | _aJOHN PHILIP JONES | ||
| 245 | 0 | _aWHAT IS IN A BRAND? | |
| 250 | _a- | ||
| 260 | _bTATA MCGRAW-HILL PUBLISHING COMPANY LIMITED | ||
| 260 | _c1998 | ||
| 300 | _a335 | ||
| 650 | _aMANAGEMENT | ||
| 650 | _bMARKETING | ||
| 942 | _cBK | ||
| 999 |
_c7120 _d7120 |
||