000 | 00504nam a2200193Ia 4500 | ||
---|---|---|---|
008 | 221105s9999 xx 000 0 und d | ||
020 | _a9781137276612 | ||
041 | _aENGLISH | ||
082 | _a658.827 KUM (MBA) | ||
082 | _bNIR | ||
100 | _aNIRMALYA KUMAR.; JAN BENEDICT; STEENKAMP EM | ||
245 | 0 | _aBRAND BREAKOUT : HOW EMERGING MARKET BRANDS WILL GO GLOBAL | |
250 | _a- | ||
260 | _bPALGRAVE MACMILLAN. | ||
260 | _c2013 | ||
300 | _axvi,256p. | ||
650 | _aBRAND MANAGEMENT | ||
942 | _cBK | ||
999 |
_c38788 _d38788 |