000 00486nam a2200193Ia 4500
008 221105s9999 xx 000 0 und d
020 _a9788131763292
041 _aENGLISH
082 _a659.1 CLO (MBA)
082 _bKEN
100 _aKENNETH E CLOW.; DONALD BAACK.
245 0 _aINTEGRATED ADVERTISING, PROMOTION, AND MARKETING COMMUNICATIONS
250 _a4
260 _bPEARSON.
260 _c2012
300 _a478 p.
650 _aADVERTISING MANAGEMENT
942 _cBK
999 _c35096
_d35096