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|---|---|---|---|
| 008 | 221105s9999 xx 000 0 und d | ||
| 020 | _a9788131509128 | ||
| 041 | _aENGLISH | ||
| 082 | _a659.1 OGU (MBA) | ||
| 082 | _bTHO | ||
| 100 | _aTHOMAS C O'GUINN.; CHRIS T ALLEN.; RICHARD J SEMENIK. | ||
| 245 | 0 | _aADVERTISING MANAGEMENT : WITH INTEGRATED BRAND PROMOTION | |
| 250 | _a- | ||
| 260 | _bCENGAGE LEARNING. | ||
| 260 | _c2011 | ||
| 300 | _a648 p. | ||
| 650 | _aADVERTISING MANAGEMENT | ||
| 942 | _cBK | ||
| 999 |
_c31368 _d31368 |
||