000 | 00538nam a2200193Ia 4500 | ||
---|---|---|---|
008 | 221105s9999 xx 000 0 und d | ||
020 | _a9780070144965 | ||
041 | _aENGLISH | ||
082 | _a659.1 BEL | ||
082 | _bGEO | ||
100 | _aGEORGE E BELCH.; MICHAEL A BELCH.; KEYOOR PURANI. | ||
245 | 0 | _aADVERTISING AND PROMOTION : AN INTEGRATED MARKETING COMUNICATIONS PERSPECTIVE | |
250 | _a7 | ||
260 | _bTATA MCGRAW HILL EDUCATION PRIVATE LIMITED. | ||
260 | _c2011 | ||
300 | _a1075 p. | ||
650 | _aADVERTISING | ||
942 | _cBK | ||
999 |
_c30107 _d30107 |