000 | 00462nam a2200193Ia 4500 | ||
---|---|---|---|
008 | 221105s9999 xx 000 0 und d | ||
020 | _a9788131509821 | ||
041 | _aENGLISH | ||
082 | _a658.8 MCD (MBA) | ||
082 | _bCAR | ||
100 | _aCARL MCDANIEL.; CHARLES W LAMB.; JOSEPH F HAIR JR. | ||
245 | 0 | _aPRINCIPLES OF MARKETING | |
250 | _a- | ||
260 | _bCENGAGE LEARNING. | ||
260 | _c2011 | ||
300 | _a600 p. | ||
650 | _aMARKETING | ||
942 | _cBK | ||
999 |
_c30047 _d30047 |