000 | 00509nam a2200205Ia 4500 | ||
---|---|---|---|
008 | 221105s9999 xx 000 0 und d | ||
020 | _a9780070080317 | ||
041 | _aENGLISH | ||
082 | _a659.1 SHA (MBA) | ||
082 | _bKRU | ||
100 | _aKRUTI SHAH; ALAN D'SOUZA | ||
245 | 0 | _aADVERTISING AND PROMOTIONS AND IMC PERSPECTIVE | |
245 | 0 | _cKRUTI SHAH AND ALAN D'SOUZA | |
250 | _a- | ||
260 | _bTATA MCGRAW HILL | ||
260 | _c2009 | ||
300 | _axxx, 987 p. | ||
650 | _aADVERTISING | ||
942 | _cBK | ||
999 |
_c24155 _d24155 |