000 00542nam a2200205Ia 4500
008 221105s9999 xx 000 0 und d
020 _a9780684864945
041 _aENGLISH
082 _a658.821 PAR (MBA)
082 _bPAR
100 _aPARASURAMAN A; CHARLES L COLBY
245 0 _aTECHNO-READY MARKETING : HOW AND WHY YOUR CUSTOMERS ADOPT TECHNOLOGY
245 0 _cA. PARASURAMAN AND CHARLES L COLBY
250 _a-
260 _bTHE FREE PRESS
260 _c2001
300 _axiv, 221 p.
650 _aMARKETING
942 _cBK
999 _c23100
_d23100