| 000 | 00570nam a2200205Ia 4500 | ||
|---|---|---|---|
| 008 | 221105s9999 xx 000 0 und d | ||
| 020 | _a9780072863706 | ||
| 041 | _aENGLISH | ||
| 082 | _a658.8 MUL (MBA) | ||
| 082 | _bJOH | ||
| 100 | _aJOHN W MULLINS ET AL. | ||
| 245 | 0 | _aMARKETING MANAGEMENT : A STRATEGIC DECISION MAKING APPROACH | |
| 245 | 0 | _cJOHN W.MULLINS ; ORVILLE C. WALKER JR ; HARPER W. BOYD JR AND JEAN- CLAUDE LARRENCHE | |
| 250 | _a5 | ||
| 260 | _bMCGRAW HILL | ||
| 260 | _c2005 | ||
| 300 | _axxiv, 520 p. | ||
| 650 | _aMARKETING | ||
| 942 | _cBK | ||
| 999 |
_c23050 _d23050 |
||