000 00492nam a2200217Ia 4500
008 221105s9999 xx 000 0 und d
020 _a1400051053
041 _aENGLISH
082 _a658.827 FRA (MBA)
082 _bALE
100 _aALEX FRANKEL
245 0 _aWORD CRAFT
245 0 _cALEX FRANKEL
250 _a-
260 _bTHREE RIVERS PRESS
260 _c2004
300 _axii, 241 p.
650 _aGENERAL
650 _bBRAND NAME PRODUCTS-CASE STUDIES
942 _cBK
999 _c22280
_d22280