| 000 | 00501nam a2200205Ia 4500 | ||
|---|---|---|---|
| 008 | 221105s9999 xx 000 0 und d | ||
| 020 | _a8131502813 | ||
| 041 | _aENGLISH | ||
| 082 | _a658.83 ZIK (MBA) | ||
| 082 | _bWIL | ||
| 100 | _aWILLIAM G ZIKMUND; BARRY J BABIN | ||
| 245 | 0 | _aESSENTIALS OF MARKETING RESEARCH | |
| 245 | 0 | _cWILLIAM G. ZIKMUND AND BARRY J. BABIN | |
| 250 | _a3 | ||
| 260 | _bTHOMSON | ||
| 260 | _c2007 | ||
| 300 | _axvii, 414 p. | ||
| 650 | _aMARKETING | ||
| 942 | _cBK | ||
| 999 |
_c21773 _d21773 |
||