000 | 00506nam a2200193Ia 4500 | ||
---|---|---|---|
008 | 221105s9999 xx 000 0 und d | ||
020 | _a0385510306 | ||
041 | _aENGLISH | ||
082 | _a658.81222 (MBA) | ||
082 | _bDON | ||
100 | _aDON PEPPERS; MARTHA ROGERS | ||
245 | 0 | _aRETURN ON CUSTOMER : CREATING MAXIMUM VALUE FROM YOUR SCARCEST RESOURCE | |
250 | _a- | ||
260 | _bCURRENCY DOUBLEDAY | ||
260 | _c2005 | ||
300 | _aviii,296 | ||
650 | _aCUSTOMER RELATIONS MANAGEMENT | ||
942 | _cBK | ||
999 |
_c21614 _d21614 |