000 00479nam a2200181Ia 4500
008 221105s9999 xx 000 0 und d
020 _a8120330404
041 _aENGLISH
082 _a658.8
082 _bROB
100 _aROBERT F LUSCH; STEPHEN L VARGO
245 0 _aTHE SERVICE-DOMINANT LOGIC OF MARKETING : DIALOG, DEBATE, AND DIRECTIONS
260 _bPRENTICE HALL OF INDIA PRIVATE LIMITED
260 _c2006
300 _a449
650 _aMARKETING
942 _cBK
999 _c20187
_d20187