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| 008 | 221105s9999 xx 000 0 und d | ||
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| 082 | _a658.802 [MBA] | ||
| 082 | _bDAV | ||
| 100 | _aDAVID A AAKER | ||
| 245 | 0 | _aSTRATEGIC MARKET MANAGEMENT | |
| 250 | _a6 | ||
| 260 | _bJOHN WILEY AND SONS INC | ||
| 260 | _c2001 | ||
| 300 | _a338 | ||
| 650 | _aMANAGEMENT | ||
| 650 | _bGENERAL | ||
| 942 | _cBK | ||
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_c14859 _d14859 |
||