000 00504nam a2200193Ia 4500
008 221105s9999 xx 000 0 und d
020 _a0070111243
041 _aEnglish
082 _a658.8 [MBA]
082 _bKEV
100 _aKEVIN J CLANCY; ROBERT S SHULMAN
245 0 _aMARKETING MYTHS THAT ARE KILLING BUSINESS : THE CURE FOR DEATH WISH MARKETING
260 _bMCGRAW HILL BOOK COMPANY
260 _c1993
300 _a308
650 _aMANAGEMENT
650 _bMARKETING
942 _cBK
999 _c14344
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