MARKETING MANAGEMENT : A STRATEGIC DECISION MAKING APPROACH JOHN W.MULLINS ; ORVILLE C. WALKER JR ; HARPER W. BOYD JR AND JEAN- CLAUDE LARRENCHE
Material type: TextLanguage: ENGLISH Publication details: MCGRAW HILL; 2005Edition: 5Description: xxiv, 520 pISBN:- 9780072863706
- 658.8 MUL (MBA)
- JOH
Item type | Current library | Call number | Materials specified | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|
Book | Sri Krishna College of Engineering and Technology MBA RACK 4 / SHELF 182 | 658.8 MUL (MBA) (Browse shelf(Opens below)) | PAPER PACK | Available | MBA | 36650 |
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