STAN RAPP; THOMAS L COLLINS <br/><br/>
MAXI-MARKETING 

 -  MCGRAW HILL BOOK COMPANY  1988 
 - 278 
<br/><br/><label>ISBN: </label>0452262380 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT GENERAL 
<br/><br/><label>Dewey Class. No.: </label>658.8  (MBA)  / STA