HENRY ASSAEL <br/><br/>
CONSUMER BEHAVIOR AND MARKETING ACTION 

 - 6 
 -  THOMSON LEARNING  2001 
 - 718 
<br/><br/><label>ISBN: </label>9812401229 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT GENERAL 
<br/><br/><label>Dewey Class. No.: </label>658.8342  (MBA)  / HEN