KENNETH E CLOW ; DAVID L KURTZ <br/><br/>
SERVICES MARKETING 

 -  JOHN WILEY AND SONS INC  2002 
 - 570 
<br/><br/><label>ISBN: </label>9814126225 
<br/><br/><label>Subjects--Topical Terms: </label><br/>GENERAL GENERAL 
<br/><br/><label>Dewey Class. No.: </label>658.8  (MBA)  / KEN