CARL MC DANIEL; ROGER GATES <br/><br/>
CONTEMPORARY MARKETING RESEARCH 

 - 4 
 -  SOUTH-WESTERN CO  1998 
 - 780+E-14 
<br/><br/><label>ISBN: </label>0538885076 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING MARKETING 
<br/><br/><label>Dewey Class. No.: </label>658.83 (MBA)  / CAR