TY  - BOOK
AU  - CLIFF ALLEN; DEBORAH KANIA; BETH YAECKEL
TI  - INTERNET WORLD GUIDE TO ONE TO ONE WEB MARKETING
SN  - 0471251666
U1  - 658.8002854678 (MBA) 
PB  - JOHN WILEY AND SONS INC
KW  - MANAGEMENT
KW  - MARKETING
ER  -