PAUL E GREEN; DONALD S TULL; GERALD ALBAUM <br/><br/>
RESEARCH FOR MARKETING DECISIONS 

 - 5 
 -  PRENTICE-HALL  2000 
 - 784 
<br/><br/><label>ISBN: </label>8120307577 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT MARKETING 
<br/><br/><label>Dewey Class. No.: </label>658.8 (MBA)  / PAU