JAMES A UNRUH <br/><br/>
CUSTOMERS MEAN BUSINESS 

 -  ADDISON - WESLEY  1996 
 - 212 
<br/><br/><label>ISBN: </label>0201590433 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT MARKETING 
<br/><br/><label>Dewey Class. No.: </label>658.812 (MBA)  / JAM