ANDREW WILEMAN; MICHAEL JARY <br/><br/>
RETAIL POWER PLAYS FROM TRADING TO BRAND LEADERSHIP 

 -  MACMILLAN INDIA LIMITED  1997 
 - 280 
<br/><br/><label>ISBN: </label>033368527X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT MARKETING 
<br/><br/><label>Dewey Class. No.: </label>658,8 (MBA)  / AND