GANDHI JC <br/><br/>
MARKETING A MANAGERIAL INTRODUCTION 

 -  TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED  1997 
 - 496 
<br/><br/><label>ISBN: </label>0074516426 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT MARKETING 
<br/><br/><label>Dewey Class. No.: </label>658.8 (MBA)  / GAN