SANDRA CARTER; TESSA KELLY <br/><br/>
THE BDMA DIRECT MARKETING 

 -  MCGRAW HILL BOOK COMPANY  1991 
 - 288 
<br/><br/><label>ISBN: </label>0077074866 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT MARKETING 
<br/><br/><label>Dewey Class. No.: </label>658.8`4 (MBA)  / SAN