TY  - BOOK
AU  - KARL T ULRICH.; STEVEN D EPPINGER.; ANITA GOYAL.
TI  - PRODUCT DESIGN AND DEVELOPMENT
SN  - 9789352601851
U1  - 658.5752 ULR (MBA) 
PB  - MCGRAW HILL EDUCATION
KW  - PRODUCT DEVELOPMENT
ER  -