TY  - BOOK
AU  - FERRELL OC.; GEOFFREY A HIRT.; LINDA FERRELL.
TI  - BUSINESS : A CHANGING WORLD
SN  - 9780071332576
U1  - 650.1 FER (MBA) 
PB  - TATA MCGRAW HILL EDUCATION PRIVATE LIMITED.
KW  - GENERAL MANAGEMENT
ER  -