MICHAEL R CZINKOTA.; MASAAKI KOTABE. <br/><br/>
MARKETING MANAGEMENT 

 - 2 
 -  SOUTH-WESTERN CENGAGE LEARNING  2009 
 - 598 p. 
<br/><br/><label>ISBN: </label>9788131501177 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8 CZI  / MIC