PHILIP KOTLER.; GARY ARMSTRONG.; PRAFULLA Y AGNIHOTRI; EHSAN W HAQUE PRINCIPLES OF MARKETING : A SOUTH ASIAN PERSPECTIVE - 13 - PEARSON. 2010 - I-14 p. ISBN: 9788131731017 Subjects--Topical Terms: MARKETING Dewey Class. No.: 658.8 KOT / PHI