DEL I HAWKINS.; ROGER J BEST; KENNETH A CONEY; AMIT MOOKERJEE <br/><br/>
CONSUMER BEHAVIOR : BUILDING MARKETING STRATEGY 

 - 9 
 -  TATA MCGRAW HILL EDUCATION PRIVATE LIMITED.  2009 
 - 867 p. 
<br/><br/><label>ISBN: </label>9780070600867 
<br/><br/><label>Subjects--Topical Terms: </label><br/>CONSUMER BEHAVIOUR
<br/><br/><label>Dewey Class. No.: </label>658.8342 HAW  / DEL