TY  - BOOK
AU  - JAMES A FITZSIMMONS.; MONA J FITZSIMMONS.
TI  - SERVICE MANAGEMENT : OPERATIONS, STRATEGY, INFORMATION TECHNOLOGY
SN  - 9780070615663
U1  - 658 FIT (MBA) 
PB  - TATA MCGRAW HILL EDUCATION PRIVATE LIMITED.
KW  - GENERAL MANAGEMENT
ER  -