MOORTHI YLR. <br/><br/>
BRAND MANAGEMENT : THE INDIAN CONTEXT 

 - 
 -  VIKAS PUBLISHING HOUSE.  2010 
 - 171 p. 
<br/><br/><label>ISBN: </label>9788125914273 
<br/><br/><label>Subjects--Topical Terms: </label><br/>BRAND MANAGEMENT MARKETING 
<br/><br/><label>Dewey Class. No.: </label>658.827 MOO (MBA)  / MOO