TY  - BOOK
AU  - BRAD VANAUKEN
TI  - BRANDING : A REFERENCE GUIDE TO SOLVING YOUR TOUGHEST BRANDING PROBLEMS AND STRENGTHENING YOUR MARKET POSITION
SN  - 9788179926689
U1  - 658.827 VAN (MBA) 
PB  - JAICO PUBLISHING HOUSE.
KW  - BRAND MANAGEMENT
ER  -