RICHARD MS WILSON.; COLIN GILLIGAN. <br/><br/>
STRATEGIC MARKETING MANAGEMENT : PLANNING, IMPLEMENTATION AND CONTROL 

 - 3 
 -  ELSEVIER.  2011 
 - 867 p. 
<br/><br/><label>ISBN: </label>9788131223765 
<br/><br/><label>Subjects--Topical Terms: </label><br/>STRATEGIC MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.4012 WIL (MBA)  / RIC