JOEL R EVANS.; BARRY BERMAN. <br/><br/>
MARKETING MANAGEMENT 

 - 
 -  CENGAGE LEARNING.  2010 
 - 625 p. 
<br/><br/><label>ISBN: </label>9788131508077 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8 EVA (MBA)  / JOE