TY  - BOOK
AU  - KRISHNASWAMY KN.; APPA IYER SIVAKUMAR.; MATHIRAJAN M.
TI  - MANAGEMENT RESEARCH METHODOLOGY : INTEGRATION OF PRINCIPLES, METHODS AND TECHNIQUES
SN  - 9788177585636
U1  - 658.0072 KRI (MBA) 
PB  - PEARSON EDUCATION
KW  - BUSINESS RESEARCH METHODS
ER  -