TY  - BOOK
AU  - KARL T ULRICH; STEVEN D EPPINGER; ANITA GOYAL
TI  - PRODUCT DESIGN DEVELOPMENT
SN  - 9780070146792
U1  - 658.5752 ULR (MBA) 
PB  - TATA MCGRAW HILL
KW  - DESIGN DEVELOPMENT
ER  -