TY  - BOOK
AU  - ROBERT DWYER F; JOHN F TANNER JR
TI  - BUSINESS MARKETING : CONNECTING STRATEGY, RELATIONSHIPS, AND LEARNING
SN  - 9780070220911
U1  - 658.8 DWY (MBA) 
PB  - TATA MCGRAW HILL
KW  - BUSINESS MANAGEMENT
ER  -