RONALD LANE W; KAREN WHITEHILL KING; THOMAS RUSSELL J <br/><br/>
KLEPPNER'S ADVERTISING PROCEDURE 
RONALD LANE W ; KAREN WHITEHILL KING AND THOMAS RUSSELL J 
 - 16 
 -  PEARSON EDUCATION  2008 
 - 782 p. 
<br/><br/><label>ISBN: </label>9788131719558 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ADVERTISING
<br/><br/><label>Dewey Class. No.: </label>659.1 LAN (MBA)  / RON