PHILIP KOTLER <br/><br/>
A FRAMEWORK FOR MARKETING MANAGEMENT 
PHILIP KOTLER ; KEVIN LANE KELLER 
 - 3 
 -  PEARSON EDUCATION  2009 
 - 382 p. 
<br/><br/><label>ISBN: </label>9788131716177 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.822 KOT (MBA)  / PHI