SCOTT M DAVIS <br/><br/>
THE SHIFT : THE TRANSFORMATION OF TODAY'S MARKETERS INTO TOMORROW'S GROWTH LEADERS 
SCOTT M DAVIS 
 - 
 -  JOSSEYBASS  2009 
 - xxvii, 236 p. 
<br/><br/><label>ISBN: </label>9780470388389 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>338.642 DAV (MBA)  / SCO