VENKATESH K <br/><br/>
MARKETING OF INFORMATION TECHNOLOGY : CONCEPTS PRODUCTS SERVICES AND INTELLECTUAL PROPERTY RIGHTS 
VENKATESH K 
 - 
 -  TATA MCGRAW HILL  2009 
 - xvi, 152 p. 
<br/><br/><label>ISBN: </label>9780070248724 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.4038 VEN (MBA)  / VEN