JOHNY K JOHANSSON GLOBAL MARKETING : FOREIGN ENTRY, LOCAL MARKETING, AND GLOBAL MANAGEMENT JOHNY K JOHANSSON - 4 - TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED 2008 - xviii,648 p. ISBN: 9780070667082 Subjects--Topical Terms: MARKETING GLOBAL MARKETING JOB Dewey Class. No.: 658.8 JOH (MBA) / JOH