PHILIP KOTLER; ROBERTA N CLARKE <br/><br/>
MARKETING FOR HEALTH CARE ORGANIZATIONS 
PHILIP KOTLER AND ROBERTA N CLARKE 
 - 
 -  PRENTICE HALL  1987 
 - xiii, 545 p. 
<br/><br/><label>ISBN: </label>0135575621 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>362.10688 KOT (MBA)  / PHI