TY  - BOOK
AU  - ALISON BAVERSTOCK
TI  - HOW TO MARKET BOOKS : THE ESSENTIAL GUIDE TO MAXIMIZING PROFIT AND EXPLOITING ALL CHANNELS TO MARKET
SN  - 9780749454715
U1  - 002.0688 BAV (MBA) 
PB  - KOGAN PAGE
KW  - MARKETING
ER  -