THEODORE LEVITT <br/><br/>
THE MARKETING IMAGINATION 
THEODORE LEVITT 
 - 
 -  THE FREE PRESS  1986 
 - xxv, 238 p. 
<br/><br/><label>ISBN: </label>9780029190906 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8 LEV (MBA)  / THE