TY  - BOOK
AU  - SIMON KNOX; STAN MAKLAN; ADRIAN PAYNE ET AL.
TI  - CUSTOMER RELATIONSHIP MANAGEMENT : PERSPECTIVES FROM THE MARKETPLACE
SN  - 9788131214350
U1  - 658.812 KNO (MBA) 
PB  - BUTTERWORTH-HEINEMANN
KW  - CUSTOMER RELATIONS MANAGEMENT
ER  -