TY  - BOOK
AU  - ALISON WILLIAM; RODDY MULLIN
TI  - THE HANDBOOK OF FIELD MARKETING : A COMPLETE GUIDE TO UNDERSTANDING AND OUTSOURCING FACE-TO-FACE DIRECT MARKETING
SN  - 9780749453800
U1  - 658.872 WIL (MBA) 
PB  - KOGAN PAGE
KW  - MARKETING
ER  -