TY  - BOOK
AU  - ARAVID SAHAY
ED  - JEHANGIR POCHA ; SMITA KULSHRESHTH
TI  - STRATEGIES IN PRICING, SALES AND DISTRIBUTION AND COMMUNICATION : 9 CASE STUDIES
U1  - 658.8 SAH (MBA) 
PB  - BUSINESS WORLD
KW  - SALES MANAGEMENT
ER  -